August 2022

Khali
Khali- Making Brands Smile
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The legendary Khali is well-known for his career as a WWE professional wrestler. He has recently expanded on this position by serving as an ambassador for various brands. This includes brands like Cadbury Fuse, Licious, KFC, Swiggy Instamart, and more....
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Advertisers
How Advertisers Can Thrive In A Society That Prioritises Privacy
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It is crucial for advertisers to comprehend the significance of cookie-less marketing at a time when major tech companies like Apple and Google are being pressured to prioritise customer privacy and governments are attempting to control social media platforms. Data...
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Print Pins
Print Pins Its Hopes On A Great Holiday Season
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Brands and advertisers are placing a lot of hope in the holiday season this year after two years of dampened festivities. Special campaigns across media have been created by marketers, which has also given the print industry hope for a...
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brand growth
Brands’ Next Growth Phase Hinges On Women In Tier 2 And 3 Cities
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Brands, including those in the fashion and FMCG businesses, as well as others, are presently seeking to attract consumers, particularly women in Tier 2 and Tier III cities, as cell phones have become increasingly widespread throughout India. The brands are...
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Allu Arjun
Allu Arjun Competes With Bollywood Celebrities For Brand Endorsements; What Makes Him So Popular?
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Allu Arjun, the Telugu actor, appears in Indian advertising alongside the South Korean pop group TRI.BE and the North Indian vocalist Armaan Malik for the first time. Arjun is the star of a lengthy, over two-minute music video that promotes...
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us shopping
Hybrid Shopping Shaping The 2022 US Holiday Season
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These days, being a retail brand is never boring. If the previous holiday seasons have taught us anything, it's that marketers will continue to face challenges as they speculate about how consumers will shop at this crucial time for retail....
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star parivar
Ravivaar With Star Parivaar: A Brands Playground
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Everyone, from the audiences to the sponsors, appears to be content when a show runs as smoothly as Ravivaar With Star Parivaar has. The Sunday non-fiction prime time programme on Star Plus has maintained its strong performance, consistently outpacing rival...
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laal singh chadda
How Rupa And Walkaroo Utilised The Plot of Laal Singh Chaddha To Its Fullest
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Brand integration in movies has become an essential component of a company's marketing plan. Recently, there have been both subtle and not-so-subtle brand placements in a number of movies. Darlings, a Netflix original, included a minimum of 15 product placements....
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Mischievous
Sports Betting Brand’s ‘Mischievous’ Campaign Blends American Beauty With Soccer
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Sports betting is still a popular industry in the United Kingdom, even if gambling advertising regulations are becoming stricter across Europe. Paddy Power has started a push to integrate itself into popular culture in order to differentiate itself from its...
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Allu Arjun And Samantha Ruth Prabhu
Allu Arjun And Samantha Ruth Prabhu Emerge As Top Brand Ambassadors From South- Hansa Brand Endorser Report
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Arjun is the only South Indian actor to be on the list of the Top 10 Celebrities in India. Businesses including Rapido, Zomato, redBus, and others are promoted by him, while Samantha Ruth Prabhu promotes brands like Myntra, KurKure, Munch, Mamaearth,...
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