YouTube

India’s OTT Video Market To Hit $7 Billion By 2027

by admin|08 August 202208 August 2022|Uncategorized

According to a new analysis by Media Partners Asia (MPA) titled "Asia Pacific Online Video & Broadband Distribution 2022," the Indian streaming OTT video market is in its second development phase, with total sales of $3 billion in 2022 estimated...

Screen Zero: This Ad Space Is Up For Grabs

by admin|08 August 202208 August 2022|Uncategorized

Imagine the reach of a YouTube masthead advertisement. Picture the advertisement now appearing directly on a mobile phone user's lock screen. The user doesn't need to unlock the device, swipe away any notifications, go to the application launcher, scroll all...

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